To anybody in the franchise market the BFA is an essential and credible source of information, support, and direction.
The BFA pre-qualifies it’s members. This means potential franchisees know that members have been vetted against a strict code of practice, and should re-assure them that the franchisor will have the building blocks for a successful business.
There are credible franchisors outside the BFA, but potential investors should ensure they do their research on the business model and support systems before they commit to any investment.
The BFA gives sound advice on choosing a franchise at http://www.thebfa.org/choosing.asp
Written by Martin Ellis - me@samheadhunting.com